The Town of Whitby has signed a 10-year, $1.5-million naming-rights agreement with Fieldgate Homes that will see the under-construction Whitby Sports Complex renamed the Fieldgate Sports Complex.
The Town announced the deal on Dec. 1, 2025, saying the sponsorship is intended to help offset future operating costs and support recreation programming. Mayor Elizabeth Roy said naming-rights partnerships allow the Town to deliver large-scale projects “in a more fiscally responsible way.”
Whitby confirmed the agreement was approved by council and that construction is continuing on the facility on the west side of Baldwin Street South, just south of Highway 407 in the Brooklin area. In addition to the complex’s new name, the Town also announced the naming of Roybrook Park and a multi-purpose space inside the facility known as the Mitchell Room.
Town materials indicate the $1.5 million will be paid over the 10-year term and includes both exterior and interior signage and recognition rights. The Town has described the arrangement as a sponsorship designed to reduce long-term operating pressures rather than a direct contribution toward construction costs.
The sports complex is one of Whitby’s largest municipal projects, with an overall budget in the range of $154.9 to $155 million. The project previously received $25 million in federal funding through the Green and Inclusive Community Buildings program. Construction began in 2023 and remains ongoing.
Fieldgate Homes is a long-established builder in the region. While developer naming rights for public facilities can draw public attention, Town officials have said the partnership was reviewed through staff and council processes before being finalized, and they have pointed to Fieldgate’s history of community involvement.
Once complete, the Fieldgate Sports Complex is expected to become a major recreation hub for Whitby and surrounding communities, with the naming-rights deal forming part of the Town’s broader strategy to manage the long-term costs of operating large public facilities.