Businesses in Stettler, Alberta, affected by new trade measures can now apply for up to $3 million in non-repayable federal support. The Stettler Regional Board of Trade & Community Development is pointing local companies to the expanded Regional Tariff Response Initiative, which now includes up to $2 million for liquidity needs and up to $1 million for projects that help firms adapt or diversify.
The initiative comes as Canada’s counter-tariffs on U.S. goods took effect September 8, 2026. The 15%, 25%, and 50% tariffs cover about C$27.6 billion in imports, including steel, aluminum, appliances, dairy, and agricultural equipment. These rates match U.S. tariff measures imposed under Section 338 and Section 232 of U.S. trade law, including 50% duties under Section 338 of the Tariff Act of 1930 that hit Canadian exports starting August 22, 2026.
The Stettler Regional Board of Trade & Community Development has compiled a resource page to help business owners find available supports. Membership is free for all Town of Stettler business license holders, and the organization is actively sharing information about the federal program, delivered in the Prairies through Prairies Economic Development Canada.
To be eligible for the Regional Tariff Response Initiative, businesses must have at least $1 million in annual revenue in one or both of their last two fiscal years, employ between one and 499 full-time workers, and show they have been affected by ongoing trade disruptions, including U.S. tariffs or Canadian countermeasures. The $3.45 billion national program is designed to help small and medium-sized enterprises strengthen competitiveness and build trade resilience.
Stettler’s economy relies heavily on agriculture and oil and gas, with many service and supply businesses supporting those sectors. The community’s role as a regional hub for central Alberta means higher tariffs on agricultural equipment, steel, and aluminum could have wide-reaching effects. Local owners can learn more about the program and how to apply through the board of trade’s website or by contacting the office directly.